Hola, I'm Lea!

With over a decade of experience as a videography specialist, I’ve spent the past seven years working closely with brands in the social beauty space. I shoot, direct, and edit videos in collaboration with brand marketing teams, transforming their vision into dynamic, engaging content. At tarte™ cosmetics, I specialize in campaign production for major product launches, crafting visually rich and immersive content that captivates audiences. I’ve pioneered the art of “sensorial” videos at tarte™—bringing products to life through mesmerizing textures, movement, and detail that make every frame feel deliciously immersive. My work blends creativity with strategy, ensuring each piece not only looks beautiful but also resonates with audiences and drives impact.

In addition to social and paid campaigns, I also produce videos for DTC website homepages and product pages, enhancing the online shopping experience with dynamic visuals that draw consumers in. Many of these can be best viewed at tarte.com. The videos featured here represent a selection of my most successful and favorite projects—each designed to capture the essence of the brand and create an engaging, aesthetically driven experience.

For a breakdown of my experience and credentials, check out my resume here.